Personal Data

New Amherst cafe raises the question: Is anything really “free”?

New Amherst cafe raises the question: Is anything really “free”?

BY LIZ LEWIS ’22

At the new Shiru Cafe in Amherst, MA, any college student can enjoy a fresh cup of hot coffee for the unbeatable price of zero dollars. But there’s a catch: instead of paying with cash, you pay with personal information.