Courtesy of the Boston Legacy Football Club
By Bei Jia Viggiano ’28
Sports Editor
As the opening season approaches for the Boston Legacy Football Club, Mount Holyoke College alum Jennifer van Dijk ’98 has been selected as the club’s first team president. Boston Legacy Football Club is a professional women’s soccer club founded in 2023. The club will be joining the National Women’s Soccer League in 2026, kicking off the season at Gillette Stadium in Foxborough, Massachusetts. Van Dijk is stepping into the role as the club prepares for operations in 2026, bringing nearly two decades of experience in leadership, digital media and sports marketing.
Van Dijk’s past experience includes serving as vice president of IMG Media in both digital strategy and consulting, as well as vice president of team marketing and business operations for the NBA. She was the digital and marketing groups and account manager to the Cleveland Cavaliers and LA Clippers, the latter of whom van Dijk subsequently served as chief strategy officer and vice president. Her experience as a leader is also noted in her position as chief executive officer for HOONIGAN, a company that appeals to car enthusiasts and automobile lifestyle, and SUPERPLASTIC, a company that creates animated characters for entertainment on digital platforms and merchandise.
As team president, van Dijk is responsible for managing the business operations and vision for the club. She also plays a key role in community growth and developing its facilities. For the role, van Dijk has moved to Boston, Massachusetts, approximately a two-hour drive from her alma mater, Mount Holyoke College.
Van Dijk attended Mount Holyoke College from 1994 to 1998. She was captain of the Division III Intercollegiate Golf Team and graduated with a bachelor’s degree in political science.
Karishma Ramkarran ’27 provided fact-checking